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Here’s a list of upcoming free webinars that focus on marketing:

Winning the Customer: Turn Consumers into Fans and Get Them to Spend More

Summary:

Relationship Architecture is a discipline to help corporations and individuals build unbreakable business relationships by design as opposed to by depending on time to forge the relationship. The D.E.L.I.V.E.R.S. system (Dedication, Entertainment, Loyalty, Investment, Vision, Energy, Responsibility, and Sacrifice) will be discussed as a mechanism to assist in the relationship building process. From the creation of the proper systems to the execution of memorable moments, D.E.L.I.V.E.R.S. is sure to help all who adopt it to separate themselves from the competition.

The notion of Creating Memorable Moments in order for consumers and clients to think of you first, as well as the importance of knowing who you are meeting with and investing in them in order to win their business will also be discussed with with real life examples from the former Chief Marketing Officer of the New England Patriots, current CEO of TrinityOne Marketing and Author of Winning the Customer from McGraw-Hill.

Winning the Customer is your all-pro offensive attack against old, ineffective methods and flat results. Lou’s tools will give any business an inspired team, supersized income, and a virtual stadium full of engaged, high-paying customers.

Host: Awareness
Date: 12/8/11
Time: 2:00 p.m. EST

Register for the webinar

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Figuring Out EdgeRank

Summary:

Maximize your visibility on Facebook by understanding the algorithm that controls it. During this webinar you will learn:

  • How does Facebook calculate your EdgeRank score?
  • How does your score affect your impression count?
  • What best practices should you use to improve your score and increase your visibility?

Hosts: Argyle Social
Date: 12/8/11
Time: 1:00 p.m. – 2:00 p.m. EST

Register for the webinar

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How to Profit From Facebook Marketing

Summary:

Facebook is fast approaching One Billion members. Imagine what all those visitors, leads and customers will do for your business. Join us for an awesome webinar with Facebook Expert Amy Porterfield!

Amy is the #1 expert on all things Facebook Marketing. After perfecting Social Media with the Tony Robbins Group she went on to co-author the best seller “Facebook Marketing All-in-One For Dummies”.

Here is exactly how this webinar will instantly transform your business:

  • Super Fans: What They Are and Why You Need Them
  • The 3 biggest mistakes most people make on Facebook
  • 4 Smart Strategies to Grow a Lucrative Fan Base
  • Quick Tips to Get Your Fans Talking and Engaged

You are already spending time on Facebook chatting with friends, uploading pictures, and staying in touch, on this webinar you will learn how to leverage Facebook so you can reap the benefits of it from a business point of view as well. Sign up now and we will see you on the webinar!

Host: ProBlogger
Date: 12/7/11
Time: 9:00 p.m. – 10:00 p.m. EST

Register for the webinar

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From Print to Web with QR & AR Codes

Summary:

Quick response (QR) codes are popping up on printed pieces everywhere, and the emerging field of augmented reality has now spawned print-based AR codes.

So marketers and brand owners are naturally wondering if incorporating these technologies is the right approach for their integrated-media campaigns.

PaperSpecs and Sappi Fine Paper North America are presenting a free 90-minute webinar, “From Print to Web with QR & AR Codes” that will provide graphic designers, marketing professionals and brand owners with essential information to address this fundamental issue. Special guest speaker and industry expert, Daniel Dejan, North American ETC Print and Creative Manager for Sappi Fine Paper North America, will cover the questions designers and marketers ask most:

  • How do I integrate the codes into my current marketing strategy?
  • How long will I see QR and AR codes in use?
  • How do I generate my own QR code?
  • What marketing metrics do I apply to QR-based campaigns?
  • What technology lies ahead that might change the equation?

“Even current users of QR codes may not be aware that there are different brands with varying applications,” says Dejan. “Whether it’s MicroTag, BeeTagg, ScanLife EX Code QR, EasyTag, it’s essential to understand how they work.”

“As a designer, I think the prospect of using a QR or AR code is exciting because of its ability to make the print experience more interactive,” says Sabine Lenz, founder of PaperSpecs.com. “And as a marketing professional interested in ROI, it’s impossible to ignore research like InfoTrends’ that found the use of multiple media types can improve response rates by as much as 34 percent in relation to print-only campaigns.”

You don’t want to miss From Print to Web with QR & AR Codes.

Host: PaperSpecs
Date: 12/13/11
Time: 2:00 p.m. EST

Register for the webinar

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