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Here’s a list of upcoming free webinars that focus on marketing:

Email Marketing

Summary:

Does email play a part in your promotions, corporate communications, or customer relations programs? Does your company depend on email marketing to nurture leads, drive conversions, or extend customer lifetime value? Learn what you can do now to get more out of your email program and generate greater revenue.

This FREE virtual conference includes three sessions:

  • Increase Revenue with Data-Driven Email Marketing: Learn how data-driven email segmentation can help you better target your contacts and grow revenue
  • SEND: Why People Email So Badly and How to Do it Better: Learn to avoid today’s biggest email sins, cut down your email volume, and become a better business communicator.
  • Leveraging Email, Mobile, and Social Media to Engage and Retain Customers: Get practical advice for integrating new digital tactics into your email program to achieve higher marketing ROI.

Host: MarketingProfs
Date: 7/8/11
Time: 10:30 a.m. – 3:30 p.m. EST

Register for the webinar

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Word-of-mouth Marketing at Scale Using Sponsored Stories

Summary:

Learn how to generate and amplify word-of-mouth marketing using Sponsored Stories.

What’s better than people talking about your business on their own volition? Sponsored Stories let you increase the distribution of News Feed stories, amplifying the powerful word of mouth that happens naturally on Facebook. It’s word-of-mouth marketing at scale – every marketer’s dream!

During the webinar, we’ll discuss best practices for generating stories, as well as how Sponsored Stories can help you achieve your marketing goals on Facebook. The webinar will be followed by a live Q&A.

Please post any questions you have below now and we’ll respond to as many as we can during the Q&A.

Host: Facebook
Date: 7/13/11
Time: 1:00 p.m. – 2:00 p.m. EST

Register for the webinar

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Accelerate Your Twitter Knowledge

Summary:

You’ve jumped into social media feet first, you’re tweeting and communicating with your followers on a regular basis. Now what?

Join VerticalResponse’s Marketing team members as we help you answer that question! We’ll cover some more advanced uses and tips for Twitter in this 30 minute webinar.

Host: VerticalResponse
Date: 7/14/11
Time: 1:00 p.m. – 2:00 p.m. EST

Register for the webinar

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Create Winning Calls To Action

Summary:

You’ve heard us talk about Call-to-Actions buttons in webinars and guides, now come learn the ins and outs of buttons in this 30 minute webinar. We’ll cover:

  • How to create a button
  • The importance of placement in an email
  • Size does matter
  • Color can contribute to more click throughs

Host: VerticalResponse
Date: 7/14/11
Time: 4:00 p.m. – 4:30 p.m. EST

Register for the webinar

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Creating a Successful Email Newsletter

Summary:

Your newsletter is a tool that helps you stay engaged with your customers and prospects as well as helping you grow your business. You can strengthen your relationships and customer loyalty with an effective newsletter. Do you have an effective newsletter? Do you have a newsletter at all?

Join the VerticalResponse marketing experts as they discuss how to build a valuable newsletter.

  • Learn ways to create quality open and click rates
  • Find out tips on avoiding the spam folders
  • Explore the content you should be sending in your newsletter
  • Receive design tips to make your newsletter reader friendly
  • Learn from other VerticalResponse customers as we show off some of our favorite newsletters

Host: VerticalResponse
Date: 7/22/11
Time: 4:00 p.m. – 5:00 p.m. EST

Register for the webinar

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Getting the Most Out of Events for Your Business

Summary:

Attending or planning events for your business, can be pretty stressful. Join our Marketing Coordinator Jenny Klimisch as she takes you through steps to make your next event easy! Learn about:

  • Steps to plan for an event
  • Attending an event – what you need to know
  • All about exhibiting at a trade show

Host: VerticalResponse
Date: 7/28/11
Time: 1:00 p.m. – 2:00 p.m. EST

Register for the webinar

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